What Your Customers Want You to Know
Creating Preference Based Sales

Course Number: ABS3

Class Description

Using proven customer information gathering techniques, we'll explore the use of customer preference surveys, the psychology behind them, and how they can become your most effective sales tools. We'll teach you the correct questions to ask and how to ask them. Most importantly, you will learn how to sell to actual customer wants and needs, making the sales process simple and painless. You'll also learn how to build an effective customer database that will dramatically increase your scheduled and preventive maintenance sales.

Total Training Time: 4 hours

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